AA Driver’s Town TVC

Tasked with pre-promoting the soon to be open AA Driver’s Town, we opted for an animated approach to communicate the essence of the child-focussed attraction that was still being built at Rainbow’s End.

Basing the illustrations off the actual road layout, cars, and buildings that were being constructed, we were able to keep the commercial faithful to the experience. While also ensuring the fun and vibrancy of the eventual ride was obvious, even though we were unable to film on-site.

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Auckland


Phone:
09 489 2709
Address:
L1, 8 Hurstmere Rd, Takapuna, Auckland
NB - access is via the alley between Madam Woo and Habitual Fix at 486 Lake Rd.
Mailing Address:
PO BOX 33726, Takapuna, Auckland 0740

Christchurch


Phone:
03 366 4694
Address:
227 High St, Christchurch
Mailing Address:
PO BOX 22656, Christchurch 8140